For local service businesses
TM Digital builds and manages follow-up systems for local service businesses, helping you respond faster, recover missed opportunities, follow up on estimates, and turn more of your leads and opportunities into revenue.
Built for businesses already getting leads, calls, estimate requests and appointments.
The opportunity
Businesses spend money generating leads. Revenue can still slip away in the hours or days after someone gets in touch.
You may not need more leads. You may need better follow-up after the lead arrives.
Services & pricing
Recover older opportunities, prevent new leads from going quiet, convert more appointments and estimates, and grow from the work you complete.
Turn older leads, inquiries and estimates back into active opportunities.
Respond quickly to new leads, missed calls and after-hours inquiries, then keep following up until the next step is clear.
Optional enhancement: AI Call Coverage
Keep active opportunities moving toward appointments, estimates and decisions.
Turn completed work into reviews, referrals and additional customer value.
Pricing: First engagements are fixed-price. Dormant Lead Recovery starts as a pilot. For the other systems the build fee is one-time, and managed pricing applies when TM Digital runs the system for you, with phone, SMS and email usage billed separately. Managed Revenue Systems include ongoing reporting.
Want two or more of our managed systems? Ask about multi-system managed pricing.
How it works
We look at how leads, calls, estimates and appointments move through the business today, including where follow-up tends to break down.
We build the follow-up, reminders, routing and handoffs around the way your business actually works. Customer-facing messages and key scenarios are checked before launch.
Automation handles repetition. Your team steps in when a customer replies, books, needs a quote or wants to talk.
Mapped, tested and validated before it touches live customers.
TM Digital doesn’t replace your team. We help make sure the right person steps in at the right time.
Why TM Digital
TM Digital approaches local revenue from the lead-generation side of the business. Run by Tom Mitchell, with 20+ years in performance marketing, lead generation and marketing operations, the focus is simple: get more value from the opportunities you already have before adding unnecessary complexity.
Start with the leads and opportunities you’re already paying to generate.
One defined problem, one practical build, one clear outcome.
Twenty-plus years generating leads shapes how we think about what happens after the lead arrives — response, handoffs, estimates and follow-up.
No forced platform migration. Use what already works and add only what’s needed.
Automation handles repetition. People handle conversations, pricing and judgment calls.
See whether more leads are being reached, booked, recovered or converted.
The goal is not more software. It’s fewer good opportunities slipping through the cracks.
Revenue Guides
Short, useful guides on what happens after the lead arrives, from first response through estimates, appointments, follow-up and reviews.
Response4 min read
As quickly as you reasonably can. During business hours, aim for a real person within minutes. At any hour, send an instant acknowledgement so the…
Response3 min read
Send a short text from your business number within a few minutes, letting them know you missed the call and offering a next step. At the same time,…
Estimates3 min read
For most local service estimates, plan a few useful touches while the customer is deciding: confirm the estimate arrived, check in a few days later,…
FAQ
If you’re not sure where the biggest opportunity is, a 20-minute call is the quickest way to find out. If you already have older leads, inquiries or estimates that went quiet, a Dormant Lead Recovery pilot is usually the simplest first step: fixed price, defined scope, and it works with opportunities you’ve already paid to generate. From there, Lead Response & Follow-Up helps stop today’s leads from becoming tomorrow’s dormant ones.
First engagements are fixed-price. Dormant Lead Recovery runs as a fixed-price pilot. The other Revenue Systems have a one-time build fee, plus a monthly managed fee when TM Digital runs the system for you. Phone, SMS and email usage is billed separately. Starting prices are shown with each system.
Not necessarily. We review the tools you already use and determine whether the follow-up process can run inside them, connect to them, or needs a TM Digital-managed environment. The goal is a working follow-up path, not a software migration.
No. The system handles reminders, routing and routine follow-up. Your team handles conversations, pricing, judgment and customer relationships, and gets alerted when a person needs to step in.
No. We focus on what happens after a lead arrives. Your existing advertising, referrals and lead-generation programs continue as they are. The aim is to get more value from the leads they already bring in.
Ongoing management covers monitoring, routine adjustments, troubleshooting and reasonable workflow or message updates. It also includes regular reporting, so you can see what the system is doing: for example leads followed up, older opportunities reactivated, replies handed to your team, appointments booked and reviews generated, depending on the systems you run and the data available. Some solutions require it when TM Digital operates the underlying automation, AI or infrastructure. Major new solutions or integrations are scoped separately. Phone, SMS or email usage may be billed separately where applicable.
Most implementations are planned around a 7–10 business-day launch window after the required access, information and approvals are received.
Next step
Twenty minutes is usually enough to tell whether there’s a follow-up opportunity worth looking at, or whether your current process is already doing the job.